Hours of educational fun: It’s a classic educational toy that provides hours of hands on, screen free play and learning
Durable and safe construction: Made of solid wood which makes them safe for kids; the blocks have rounded edges and a smooth painted finish that won't splinter with play
Great gift for kids: Makes a great gift for kids!
The gold standard in childhood play: Imagination and creativity-sparking products is called “the gold standard in early childhood play".
Countless Ways To Play: Experts say the best toys are those that encourage interaction. Our toys are designed to inspire engagement and connection!
Choosing the Best Toys Increasingly, doctors and child development experts around the world are recognising the value of hands-on, imaginative play. Research shows play promotes self-confidence, social and cognitive skills, resilience, and more. And it is these skills that are crucial building blocks for success and personal fulfilment in adulthood.