Brand Description: Burberry is a British luxury fashion house headquartered in London, England. It currently designs and distributes ready to wear including trench coats (for which it is most famous), leather goods, footwear, fashion accessories, eyewear, fragrances, and cosmetics. ... The first shop opened in the Haymarket, London, in 1891. Product Description: The new ultimate Burberry fragrance of British elegance, My Burberry, came out in September 2014 in the concentration of Eau de Parfum. Its Eau de Toilette version launches in summer of 2015, created by creative director Christopher Bailey in collaboration with perfumer Francis Kurkdjian. My Burberry Eau de Toilette is a fresh interpretation of the original, bright and uplifting, inspired by spring flowers after rain and elegant Burberry trench coat. The top notes include lemon blossom and sweet pea. The heart of peony, peach blossom and freesia rests on the base of Damask rose, white moss and musk.