Brand Description: Gucci is an Italian fashion label founded in 1921 by Guccio Gucci, making it one of the oldest Italian fashion brands in operation today. Like many historic fashion houses, the brand started out as a luggage manufacturer, producing luxury travel goods for Italy's wealthy upper-classes, as well as equestrian equipment. Product Description: This is Gucci's second fragrance for women. Gucci Rush is a very attractive and recognizable fragrance, impulsive and irresistible, just like love at first sight. The name of the fragrance "Rush" reminds of stimulative drug, very widespread in America during 1980s. The intensive red bottle has the shape of a video cassette tape, a very unusual and modern design. The fragrance is composed like a luscious exotic floral cocktail: Californian gardenia, South African freesia, jasmine and Turkish rose. Corriander, vanilla and patchouli emphasize the oriental character and uniqueness of this fragrance.